best email marketing software

GetResponse, is it really the best email marketing software around?

If you are looking for an email marketing software then you many options in hand today. However, if you are looking for an advanced, feature rich, all around solution; choices are understandably few. The choice of email marketing software is vital for any online business. Your marketing mailers are the first and foremost things that convert leads into sales. Thus, it is essential that you create professional and grabbing mailers.

To help you choose the best service we are reviewing GetResponse, one of the leading email marketing software programs in the market today. In this review we have discussed GetResponse on basis of features and price.

Do Read: Email Marketing Is Perfect For Small Local Businesses

So, let’s begin!

About GetResponse

GetResponse has been offering all around email marketing services for 15 years now. The company operates worldwide and have a significant market share.


While reviewing we found GetResponse to have many features; some of which are exclusive to the software.

Email creator: The e-mail creator of GetResponse is pretty easy to use. There are over 700 templates that you can use to create a fabulous e-mail. Simply edit the contents or change the pictures and your e-mails are ready to go. You can create a grabbing e-mail without any IT help at all. The editing interface is super easy to work on too. However, if pre-designed templates are not your idea of an engaging communication, you can build your own templates too with HTML coding. This way the e-mail creator works perfectly well for both newbie and pro marketers.

Email intelligence: Success of any marketing campaign depends on how well you can analyse the consumers’ responses. Email intelligence feature does just that. This feature gives you all the required intel, about when your customer is opening the mail, what action he/she is taking after that etc. The feature also gives you consolidated reports on each campaign helping you decide on which campaign to run for long and which one you should pull the plugs.

Web forms:  This feature enables you to build and place opt in forms, exit pop-ups etc to generate more leads. Creating the forms is quite easy with over 500 web forms templates to work with. The best thing is you can do that even on your own. You can also build your unique forms from scratch with HTML coding.

Recommended: Grow Your Business With Both Simple & Affordable Email Marketing Solution

Landing Pages: Landing page creators are generally individual software programs that you can use to create effective landing pages. However, GetResponse offers a full-fledged landing page creator feature with no added cost. When we compared the feature with standalone landing page creator software, we found the GetResponse one to be way more smooth and easy to use. With this feature you can easily create attractive landing pages. There are over 500 templates to choose from, and the templates come in various categories too. The editing interface is simple and you can create your own unique landing page too with HTML coding.

Auto Responder 2.0: This is one feature that lets you run your campaign even when away from your office. With this feature you can pre-schedule your mailers to be delivered on particular date and time.

Responsive design: This is an exclusive feature of GetResponse. This feature makes all the pages be it mailers, landing page or web forms created by the software to become auto responsive. The pages can adjust themselves according to the viewing platform be it a laptop screen or a smart phone. This way your customer gets to see a well designed mailer, no matter what device they are using.

Inbox preview: This feature lets you take a sneak peek into how your mailer will look like in customer’s inbox. You can see how the mailer would look on various devices too.

Our Verdict

GetResponse offers almost all the features you require on one platform only. Not only the features are pretty great and easy to use; having all the features on one platform ensures seamless integration and performance too.

If you are considering the features, then GetResponse offers you way more than pretty much every other software in this category.


While GetResponse offers all the required features and more, the price tag is surprisingly affordable. Below are the yearly plans.

As you can see, the basic plan starts from only $15 a month, which is easily affordable for individual bloggers and start ups too. The brand offers four plans to suit the requirement of various companies.

Final Verdict

Well, the features are plenty and the price is reasonable; need we say more? Apart from these factors, GetResponse offers you great customer service as well. So, avail the 30 days free trail plan now to experience the GetResponse services first hand.

  1. Amazing article Nisha thanks for sharing.I really appreciate your work.Thanks for sharing.

  2. Till now, I have tried both Aweber and Mailchimp. But never tried Getresponse. Let me try and will update you soon.