Becoming the SEO guru
In order to become the best in SEO and to be the best in online businesses and posting the best content, you need to analyze and extrapolate Google’s algorithm changes. Be careful though, on hand you can unlock the door to great success, but, on the other hand, too much power comes with responsibility; in this case, Google penalizing you and ruining your business.
Unless you are part of Google’s algorithm development team, predicting what the oncoming changes will be like is next to impossible. However, because it is an algorithm, there is a possibility to figure out what the next move could be.
Research what you already have
To be truly able to wrap your head around what changes might occur with Google’s algorithms, it is best if you start researching and analyzing previous algorithms in existence. Paying attention to smaller details that have happened during changes might give you small clues, what is to follow. And looking on to current trends in optimization is also a must.
You also need to know, how the algorithm works. When you Google something, the algorithm does the search, in accordance with its rules and guides, and finds the best matching indexed results. How the magic happens, only Google knows, it is business secret.
Basically, an algorithm is a questionnaire that wants to find the best matching results according to the answered questions. Baring that in mind, if you want to have a successful online authority, you need to predict what the current crucial trends and issues are. If you can somehow incorporate that knowledge into your posts then you could make sure that your posts would reach the top of any search engine results.
Follow the trends, niches
You have to make sure that you can be categorized in order to maximize your SEO efficiency. Nobody likes to be labeled, but unfortunately, you need to be marked in a way, so that your posts can reach the desired audience. You also have to be up to date with current and ongoing trends, which will ultimately define your niche and what your posts need to be about.
Once you get the hang of how things change, you will be able to also remotely guess what the following trends will be, effectively predicting how the algorithm will change as well. Now that you know how to get around Google’s new algorithms, it is time to infuse that SEO knowledge into your posts.
A small number of people know how the algorithm works, which is fine, but in order to follow what is going on and what will happen, it is time to upgrade yourself and find out what will happen in the future. One of the ways to do this is to read the Webmaster Guidelines.
Although the Webmaster Guidelines are a kind of an open secret, everyone can read it, but it still does not tell us much. You will also need to brush up on technical knowledge to be able to decipher what is written in the Guidelines.
Become the Oracle
Predicting Google’s algorithm changes is not done because you want to change the world or because you want to abuse power. Simply, you just need to be able to predict the changes in order to make your site better and maybe to adapt to changes more quickly.
If you have the rulebook in your hand, it will be easier to focus on how to promote yourself more and how to be able to defend yourself against certain types of attacks as well. And if you are a true prodigy, you will be able to utilize this newly attained knowledge in ways that will make your business bloom.