If you are a business owner and are using the popular social media site, Facebook for reaching out to your customers, then here is a news that can be both good and bad for you. How?
Well, in an effort to give you a more comprehensive idea about your customer base, Facebook has decided to subtract the fake Likes, i.e. the Likes that come from the accounts that are not active, dead or simply faked from your business Page.
We’ll see a drastic reduction is the number of Likes on your Facebook page.
Why? Well, this new algorithm will simply filter out the Likes generated from accounts that have been Deactivated or Memorialised after their users passed away.
But there’s more to it. This algorithm will monitor and analyse the Facebook activity of all the Followers of your page and filter out any Like that comes from an account that has been Inactive for quite some time.
This means there is a chance that the number of likes you see on your business page can significantly drop down after this filtration.
On the other hand:
We’ll get the most appropriate and updated data on your customer’s behaviour.
I am Nisha Pandey from India. I am an ardent blogger who works on interesting topics. I ensure to provide the readers of my blogs [Androidnewsapps and Hindi News] with informative and original contents.