Blogging is one of the easiest ways to increase your exposure and credibility in the online community. But I’ve seen many bloggers flounder when it comes to increasing the traffic to their blog.
While it is easy to set up a blog with WordPress or other platforms, grabbing the attention of the target audience is what most people fail to achieve.
You can have the best design, tools, and features in your blog, but without the proper elements that increase your exposure, I can say for sure, you cannot go anywhere with blogging.
Here are some powerful tips that’ll drive traffic to your blog largely.
Setting up a blog is just the first step. The main part is maintaining and updating it regularly. I’ve seen many bloggers start out on full throttle, but lose their enthusiasm in a couple of weeks.
While for some it is because they’ve exhausted all possible ideas, for others it is because they don’t get any immediate response and give up on the whole idea.
But with regular posts, you can definitely boost traffic to your blog. Here are some statistics to prove this.
- When you increase the frequency of the posts, you can see your leads increasing in direct proportion
- Blogging reaches your audience more effectively than advertising
- Companies with 200 and more blog posts have better leads than those that have only a few posts
Initially I’d suggest writing on all week-days for the first 2-3 months.
Once you have 50 or so posts, you can reduce the posts to 2-3 times a week.
If you are too busy to contribute, have guest posts or hire writers but make sure you edit and check the posts for relevancy.
Keep writing down ideas for posts whenever you think of them. This will help when you run out of topics to write about.
A post need not be filled with content for all time. Shorten the content and include more images and graphics to make it look more attractive and easy work for you.
Do Read:- How I Improved My Blog Speed and Sales by 200%
Setting up Social Media
Social media is without doubt the best tool you can use to promote your blog. In fact, I strongly advocate, giving it more importance in your blog.
The easiest and quickest way to optimize for social media is to include a plugin or widget that adds the social sharing buttons that are easy for readers to share.
Spend time on the social network that is right for your blog regularly for a month until you make the right connections and build your followers’ list.
Interaction with other bloggers is necessary. Subscribe to a couple of blogs in your niche that you admire and comment in the blogs.
Make sure you link back to your blog if the topic is relevant to any of your posts.
While a full-fledged social media optimization can be expensive, you can always include social sharing without spending much.
You can use Buffer as Matthew Barby has suggested in this post, to schedule all your social media posts to get maximum exposure.
Recommended:- 10 Simple Steps to Increase Website Traffic with Social Networking
Tweak Your Posts
In my opinion stopping with great content is not enough to generate traffic. You should develop you own style, use the right type of keywords, top quality inbound links, and proper page construction.
Good page and domain level authority is necessary to be noticed by search engines.
To garner attention, use the post formats including images, videos, links, quotes, galleries, chat, audio, short snippets, and status that are collectively termed as asides, to add your own special touch.
These do not need technical expertise, as your theme will take care of it depending on the post format you pick.
In case your theme doesn’t have post format, you can add your own style like embedding a video with some short comment or using single sentence asides.
Add an audio file, and to add more perspective to your image, write a story to go with it. A photo essay is also a great idea.
I’ve found that the more tools of communication you use the better is your reach. For more ideas on tweaking content, have a look at this post from entrepreneur.com.
Mailing List is Vital
If you look closely at all the successful blogs, each of them would have a mailing list or a giveaway. This is the best way to get income out of blogging.
The subscribers read your posts, promote it to friends, and help to launch your products successfully. So, an email subscriber list is important.
Sign up for good email marketing software like Aweber and add your blog to it.
Create an eBook to encourage people to sign up.
Giveaways help in increasing the subscribers to your blog. Free goodies always attract, don’t they?
Must Read:-How to Create PR 9 Backlinks in a Cool and Effortless Way
Know Your Audience
It is vital for your writing to have the right tone. It should share ideas that you are passionate about. But this is just one side of the coin.
The audience who read your post should also be focused on. This way you always stay on the line without throwing unrelated ideas to the unrelated crowd.
This is where Google Analytics comes to your rescue. Use it to know about how your blog is reaching out.
You can know how many readers view your blog via the search engines or social media sharing and on the type of searches that bring people to your blog.
The ranking and how to elevate it to until it reaches the first page of Google can be best understood here via my interview discussion with Larry Frank of flowingtechblog.com.
I hope the list I’ve compiled gives valuable info on making quick progress in your blogging journey.
Blogging needs more of smart work than hard work.
Knowing the right tips will keep you in tune with the trends and aid in your success largely.
Only when you introduce and merge discipline in your efforts, can the success be influenced to march at your address.
Let me introduce here, the special invited guests of my blog along with their guest posts. Hope, you will enjoy reading their awesome tips and experiences at one place.
Elizabeth McGee – guest post
Mi Muba – guest post
Donna Merrill – guest post
Carol Amato – guest post
Don Purdum – guest post
Sue Anne – Her guest post coming soon on 2nd Feb. Don’t miss to read her awesome tips.